Partnership:

REAL STEEL and Royal Purple

Description:
DreamWorks Pictures partnered with Royal Purple to promote the DVD/Blu-Ray Combo Pack release of REAL STEEL. Contestants entered through realsteel.royalpurple.com ?or a chance to win a Funjet trip to the video effects studio that created the REAL STEEL robots!?The Grand Prize included a trip for four to tour Legacy Effects in California along with four nights hotel accommodation at the Sheraton Universal Hotel, air transportation and $1,000 provided by Royal Purple. The sweepstakes ran from January 9, 2012 through January 31, 2012.
Partnership Opportunity:
REAL STEEL/Home Entertainment
Company:
DreamWorks Animation
Partner/Category:
Royal Purple /Automotive
Timing:
January 1st Quarter 2012
Target:
Male
Female
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-07
Companies Involved
Tuck

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