Partnership:

RENT and Rolling Stone Magazine

Description:
Rolling Stone Magazine and Sony Pictures Entertainment partnered to promote the 2005 theatrical release of RENT. After entering online at www.rollingstoneextras.com, contestants had a chance to win a grand prize including a trip for two to New York City, and one year of Rhapsody downloads. First prize winners received one year of free downloads from Rhapsody, and second prize winners received fifty free downloads from Rhapsody. The promotion began on October 17, 2005 and ended November 30, 2005.
Partnership Opportunity:
RENT/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Rolling Stone Magazine /Publishing
Timing:
October 4th Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-09-29
Companies Involved
Sony Pictures Entertainment
Tuck

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