Partnership:

RIO 2 and Popsicle

Description:
Popsicle and 20th Century Fox collaborated to coincide with the release of RIO 2. On the Rainbow popsicle packages, RIO 2 fans could enter and had a chance to win a private screening of RIO 2 for family and friends in their home town.
Partnership Opportunity:
RIO 2/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Popsicle /CPG
Timing:
March 1st Quarter 2014
Target:
Male
Female
Kids (6-11)
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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