Description:
Paramount Pictures and Fandango partnered to promote the release of ROCKETMAN in theaters.
The Elton John biopic was promoted by Paramount and Fandango to host early screenings of the film for Fandango VIP members.
Fandango partnered with Paramount to screen Rocketman in 400 theaters on May 18, a full two weeks prior to the film's official release date.
Fans could purchase tickets to the screenings either by already being a Fandango VIP or by signing up prior to making the purchase.
Partnership Opportunity:
Rocketman/Theatrical
Company:
Partner/Category:
Fandango /Online
Timing:
May 2nd Quarter 2019
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Event / Activation / Experiential
Other
Other
Media Elements:
Mobile
Online
Social Media
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2019-05-08
Companies Involved
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