Since May 2019, Rovio Entertainment has teamed up with UNICEF Finland for a joint initiative centered around supporting UNICEF’s global education work.

As part of the initiative, Rovio has signed up to be the first partner in a new donation model created by UNICEF Finland – called Staff for UNICEF. Currently in its pilot phase, Staff for UNICEF is a simple and impactful donation model where Rovio employees can choose to give a set monthly amount towards UNICEF’s education program across the world, with Rovio then adding double the amount of the employee’s donation to the monthly sum. This pilot program with Rovio will provide UNICEF Finland live feedback within a working environment and help them build out the model for wider future deployment.

In addition, Rovio supports UNICEF’s Salmaïtou Senegal Project. This project aims to give a second chance to the most vulnerable adolescent girls in and out of school, allowing them to master the basics of digital skills including coding as well as app and web development, while learning about innovation and social entrepreneurship. As designated by UNICEF, the project will also potentially involve Rovio employees providing direct educational and mentoring support.