Partnership:

RV and Camping World

Description:
Sony Pictures Entertainment and Camping World partnered to promote the theatrical release of RV through the ''Hit the Road Sweepstakes.'' By sending in an outrageous family vacation photo, consumers were entered to win a 2 week luxury motor home rental, a $500 gas card and $500 spending money courtesy of Camping World and RVs.com. Participants entered online through and uploaded their photograph. The sweepstakes began March 10, 2006 and ended May 1, 2006.
Partnership Opportunity:
RV/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Camping World /Publishing
Timing:
March 1st Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-09-28
Companies Involved
Sony Pictures Entertainment
Tuck

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