Partnership:

Ryan’s World and StickyLickits

Description:

StickyLickits teamed up with YouTube's Ryan's World for Eat-able sticker fun to help kids make healthier choices.

Just in time to celebrate the last week of National Nutrition Month, StickyLickits released three new eat-able stickers that feature YouTube kid-influencer Ryan Kaji from Ryan’s World. The stickers represented animated versions of Ryan’s alter egos: Global Adventurer – World Tour, Daring Detective – Super Spy, and Superhero – Red Titan. The stickers were sold in packages of 30 in the produce department of select US Walmart stores.

Partnership Opportunity:
Ryan’s World/Toys
Company:
pocket.watch
Partner/Category:
StickyLickits /CPG
Timing:
March 1st Quarter 2022
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Family
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
POP Display / End Cap / Shelf-Talker
Media Elements:
Celebrity Appearance / Endorsement
Online
Social Media

Website and Social Media

Created On:
2022-03-30
Last Modified on:
2022-04-04
Companies Involved
pocket.watch
Gaye D
Gaye D Vice President, Retail Development Miraculous Corp.
Tuck

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