Partnership:

SAUSAGE PARTY and Dog Haus

Description:

Sony Pictures Entertainment | Columbia Pictures partnered with Dog Haus, a casual craft hot dog, sausage and burger chain, to celebrate the release of SAUSAGE PARTY with a sweepstakes for a chance to win a trip for two  to the premier that included airfare and hotel accommodations.

The partnership included a special giveaway hosted by on-demand restaurant delivery service, Doordash, in which fans could search for the Doordash pedi-cab during a two hour window on July 21st to win free movie tickets, movie swag and free DogHaus sausages.

Finally, Dog Haus created a special, SAUSAGE PARTY-inspired menu item, the Naughty Dog.  The Kielbasa chili dog was created by Chef Ilan Hall and ran for a limited time. 

Partnership Opportunity:
SAUSAGE PARTY/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Dog Haus /Dining
Timing:
August 3rd Quarter 2016
Target:
Male
Female
Adults
Promotional Elements:
Event / Activation / Experiential
Premiums / Giveaways
Event / Activation / Experiential
Contest / Sweepstakes
Media Elements:
Direct Marketing
Online
Signage
Social Media
Other
Created On:
2020-11-30
Last Modified on:
2016-08-22
Companies Involved
Sony Pictures Entertainment
Tuck

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