Partnership:

SEMI-PRO and Old Spice

Description:

New Line Cinema and Old Spice have teamed up for the theatrical release of SEMI-PRO. Currently, Old Spice is running a number of spots starring Will Ferrell on networks with predominantly male audiences (such as ESPN, Comedy Central and MTV) and also on male-oriented Web sites. OldSpice.com also features the television spots as well as exclusive content like outtakes and commercials that didn''t make it to TV.

Partnership Opportunity:
SEMI-PRO/Theatrical
Company:
New Line Cinema
Partner/Category:
Old Spice /Health & Beauty
Timing:
February 1st Quarter
Target:
Male
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-08
Companies Involved
New Line Cinema
Tuck

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