Partnership:

Sesame Workshop and The Kids Mental Health Foundation

Description:
Sesame Workshop has partnered with the Kids Mental Health Foundation to highlight the importance of emotional wellness, empathy, and compassion in early childhood. Together, they’re using beloved Sesame Street characters to help families celebrate kindness and support healthy emotional development.

On World Kindness Day, November 13th, Elmo, Cookie Monster, Abby, Oscar the Grouch, Big Bird, Grover, and Rosita all took to Instagram to celebrate how they show and experience kindness alongside their friends at the Kids Mental Health Foundation.
Partnership Category:
Classic Characters
Company:
Sesame Workshop
Partner/Category:
The Kids Mental Health Foundation /Non-Profit Organizations
Timing:
November 4th Quarter 2025
Target:
Male
Female
Family
Adults 18-24
Teens
Tweens
Kids (6-11)
Preschool
Promotional Elements:
Media Elements:
Celebrity Appearance / Endorsement
Online
Social Media
Created On:
2025-11-14
Last Modified on:
2025-11-14
Companies Involved
Sesame Workshop
Sesame Workshop
RV INDIA
RV INDIA
Amanda D
Amanda D National Director, Strategic Partnerships The Kids Mental Health Foundation
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat Marketing Partnerships Chat Marketing Partnerships Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.