Partnership:

Seuss at Sea and Carnival Cruise Lines

Description:

Dr. Seuss Enterprises together with Carnival Cruise Lines partnered to promote the classic character Dr. Seuss with the SEUSS AT SEA experience. 

Seuss at Sea incorporated several events including the Green Eggs and Ham breakfast, featuring whimsical, Dr. Seuss-themed meal items like moose juice and goose juice, colorful pancake stacks, funky French toast, and, of course, green eggs and ham.  During the meal, Dr. Seuss characters would come in and interact with the kids in the room.

Another specifically Dr. Seuss experience onboard is the Seussapalooza costume parade, a conga-line experience that will snake its way through the promenade and out decks with costumed Dr. Seuss characters leading the way and interacting with dancing passengers. The parade ends with a multi-faceted story time, which Carnival promises is a "rhyming good time."

And for the most passionate Dr. Seuss fans, a Dr. Seuss cabin decoration package is available starting mid-2014. 

Seuss at Sea debuted during the first quarter of 2014, with 10 ships getting it in 2014, and 14 getting it during the first two quarters of 2015. Ships getting Seuss at Sea in 2014 are Carnival Splendor, Carnival Breeze, Carnival Sunshine, Carnival Freedom, Carnival Magic, Carnival Legend, Carnival Imagination, Carnival Dream, Carnival Ecstasy and Carnival Inspiration.

Partnership Opportunity:
Seuss at Sea/Financial & Insurance
Company:
Dr. Seuss Enterprises
Partner/Category:
Carnival Cruise Lines /Travel
Timing:
1st Quarter 2014
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2023-08-27
Companies Involved
Dr. Seuss Enterprises
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.