Discovery Channel and Live Love Polish teamed up for the first time to promote SHARK WEEK with a limited-edition collection of co-branded SHARK WEEK nail polish. The collection was available online and included a blue polish, “Shark After Dark” and a grey polish, “Shark Skin,” as well as a set of Holo Shark Nail Vinyls that featured three different designs. Additionally, Live Love Polish donated $1 to Oceana shark conservation efforts for each unit sold. Customers also received 15% off the SHARK WEEK Collection Set with promo code: SHARKWEEK.