Partnership:

SHREK 2 and Burger King

Description:
BURGER KING partnered with DREAMWORKS, SHREK 2, for a tie-in promotion with Kids Meals as well as the regular menu. A complete program with huge media support for the Kids and Adult program was launched. Promotion found in print, television, online, and in-store.
Partnership Opportunity:
SHREK 2/Theatrical
Company:
DreamWorks Animation
Partner/Category:
Burger King /Dining
Timing:
May 2nd Quarter 2004
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-05-04
Companies Involved
Tuck

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