Partnership:

Snow White and Essie

Description:

Essie and Disney are bringing fairytale magic to your manicure with the essie x Disney Snow White Collection, launching March 18. Inspired by the timeless tale, this enchanting lineup of shades lets you channel both princess and villain energy with bold hues, dreamy soap nails, and iridescent finishes.


Key Shades & Trends:
Short & Bold: Statement colors with a royal edge.




  • Brave & True – Classic, regal red

  • Just Take a Bite – Deep, forbidden apple hue

  • Seize the Crown – Rich, majestic blue


Soap Nails: Fresh, milky elegance.




  • No Prince Needed – Pearly white, hero-worthy shade


Ethereal Iridescence: Shimmer fit for a fairytale.




  • Reclaim the Mirror – Mystical silver glow

  • Good Things Glow – Soft golden shimmer


Mark your calendars—this limited-edition collection drops March 18. Get ready to nail the magic!


#EssiexDisney #SnowWhiteCollection

Partnership Opportunity:
Snow White/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Essie /Health & Beauty
Timing:
March 1st Quarter 2025
Target:
Male
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Media Elements:
Micro site
Online
Created On:
2025-03-17
Last Modified on:
2025-03-17
Companies Involved
Tuck

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