Description:
Warner Bros. Pictures partnered with Candy Crush to celebrate SPACE JAM: A NEW LEGACY.
The partnership consisted of an exciting in-game Candy Crush event celebrating SPACE JAM: A NEW LEGACY. There was an exclusive themed event in the mobile gaming sensation Candy Crush Sage.
The event was an immersive Candy Crush experience that invited fans to play with Lebron James and the famous Tune Squad from the movie.
Partnership Opportunity:
Space Jam: A New Legacy/Theatrical
Company:
Partner/Category:
Candy Crush /Gaming & Esports
Timing:
July 3rd Quarter 2021
Target:
Male
Female
Tweens
Teens
Family
Adults
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Advergame
Licensed Product
Branded Content
Licensed Product
Branded Content
Media Elements:
Mobile
Online
Social Media
Online
Social Media
Created On:
2021-07-16
Last Modified on:
2021-07-27
Companies Involved
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