Description:
Special Olympics teamed up with Lime Media on an "Inclusion Excursion" tour.The Inclusion Excursion consisted of Lime Media taking a JoinTheRevolution.com themed truck to major cities in the United States. The truck challenged people to pledge that they will be more inclusive in their daily lives.
Supporters were able to show their support by using the hashtag #InclusionRevolution or by pledging at JoinTheRevolution.com.
Partnership Opportunity:
Special Olympics/Non-Profit Organizations
Company:
Partner/Category:
Lime Media /Live Entertainment
Timing:
June 2nd Quarter 2018
Target:
Male
Female
Family
Adults
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Tweens
Female
Family
Adults
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Tweens
Promotional Elements:
Branded Content
Event / Activation / Experiential
Other
Tour
Event / Activation / Experiential
Other
Tour
Media Elements:
Direct Marketing
Online
Other
Signage
Social Media
Vehicle Wrap
Online
Other
Signage
Social Media
Vehicle Wrap
Created On:
2020-11-30
Last Modified on:
2025-04-30
Companies Involved
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