Partnership:

Special Olympics and Topgolf

Description:

Topgolf Will Become Global Medaled Event in Special Olympics.

Beginning in 2024, Special Olympics athletes will be able to compete in Topgolf as an individual or with a team through Special Olympics Unified Sports®, which joins people with and without intellectual disabilities on the same team for training and competition. Modern golf entertainment leader Topgolf is committed to making the game of golf more diverse, inclusive and fun, and with off-course golf participation at an all-time high, the partnership with Special Olympics was an easy “yes!” for Topgolf.

Before the Games Begin

Beginning in May 2023, Topgolf will offer free practice sessions and exhibitions to Special Olympics athletes and Unified Sports® participants.

Beginning Sept. 15, 2023, Players who visit a Topgolf venue throughout the U.S. and the U.K. will have the opportunity to donate to Special Olympics as part of Topgolf’s “Season of Giving,” lasting until Oct. 31, 2023. Each venue aims to raise $10,000, with an overall goal of more than $500,000. On top of that, Topgolf locations in the U.S. and U.K. will hold “Days of Giving” on Oct. 26 and 27 as Special Olympics athletes visit Topgolf venues to support Playmakers and interact with Players.

In 2024, Topgolf will host the first Unified Fore Joy fundraising tournament at five U.S. venues, bringing together Special Olympics athletes, Unified partners, professional golfers, celebrities and supporters. Topgolf is underwriting the tournament, which aims to raise a minimum of $500,000.

Find out more information

Partnership Opportunity:
Special Olympics/Non-Profit Organizations
Company:
Special Olympics
Partner/Category:
Topgolf /Sports
Timing:
May 2nd Quarter 2023
Target:
Male
Female
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Created On:
2023-04-20
Last Modified on:
2023-04-27
Companies Involved
Tuck

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