Description:
BURGER KING and SONY PICTURES ENTERTAINMENT teamed up to promote the theatrical release of SPIDER-MAN 2. Consumers received one of eight SPIDER-MAN 2 toys with the purchase of each BK Kids Meal. The launch of the promotion coincided with the theatrical release date.
Partnership Opportunity:
SPIDER-MAN 3/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Burger King /Dining
Timing:
June 2nd Quarter 2004
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-05-04
Companies Involved
Sony Pictures Entertainment
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