Partnership:

SPIDER-MAN and Brach's Confections, Inc.

Description:
BRACH'S and MARVEL ENTERTAINMENT partnered to promote SPIDER-MAN comics. With the purchase of BRACH`S SPIDER-MAN Fruit Snacks, consumers received a free SPIDER-MAN tattoo inside the box. It also included Brach`s exclusive SPIDER-MAN T-Shirt offer. With two proofs of purchase from Brach`s Hot Hits SPIDER-MAN Fruit Snacks along with a completed order form located on the back of the box, consumers could receive the SPIDER-MAN T-Shirt for $5.99. The promotion expired 12/31/04.
Partnership Opportunity:
SPIDER-MAN/Theatrical
Company:
Marvel Entertainment
Partner/Category:
Brach's Confections, Inc. /CPG
Timing:
1st Quarter 2004
Target:
Tweens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-05-04
Companies Involved
Marvel Entertainment
Tuck

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