Partnership:

SPIDER-MAN HOMECOMING and Audi

Description:
Sony Pictures Entertainment and Audi partnered to celebrate the release of SPIDER-MAN: HOMECOMING. The automaker released a digital and TV spot that highlighted Audi vehicle features while the titular character tried to get his driver’s license. Additionally, the film featured the new Audi A8 to give fans a first glimpse of the luxury sedan before the vehicle was officially presented to the public on July 11, 2017. The Audi R8 V10 Spyder and the Audi TTS Roadster also made appearances in the film.
Partnership Opportunity:
SPIDER-MAN HOMECOMING/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Audi /Automotive
Timing:
June 2nd Quarter 2017
Target:
Male
Female
Family
Promotional Elements:
Branded Content
Product Demonstrations / Sampling
Media Elements:
Online
Product Placement
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2017-06-29
Companies Involved
Sony Pictures Entertainment
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.