Partnership:

SPONGEBOB SQUAREPANTS and Dannon

Description:

Nickelodeon and Dannon partnered to promote the television show, SPONGEBOB SQUAREPANTS. Images of the character, SPONGEBOB SQUAREPANTS, were featured on containers of Danimals yogurt. In addition, cut-out SPONGEBOB SQUAREPANTS trading cards were on the backs of the Danimals yogurt containers. Dannon and Nickelodeon also did a sweepstakes which offered 1,000 SPONGEBOB SQUAREPANTS prizes to those who entered.

Partnership Opportunity:
SPONGEBOB SQUAREPANTS/Television
Company:
Paramount Consumer Products & Experiences
Partner/Category:
Dannon /CPG
Timing:
July 3rd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-15
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.