Partnership:

Sprint and Kidomi

Description:

Sprint partnered with the Kidomi app for the WatchMeGo, a product for kids that was designed to give parents peace of mind.

WatchMeGo from Sprint is a watch for kids that allows parents to track their location and keep in contact with them through text messages as well as sending alerts when the child enters or exits designated locations.

The partnership with Kidomi made the Kidomi app, which normally costs $7.99 per month, included in WatchMeGo at no additional cost to the parent. The Kidmoi app featured educational games as well as activities that focus on science, math, technology and reading. Additionally, the app delivered an extensive library of family entertainment videos and eBooks.


Partnership Opportunity:
Sprint/Communications
Partner/Category:
Kidomi /App
Timing:
March 1st Quarter 2020
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Promotional Elements:
Branded Content
Product Bundle
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2020-03-23
Companies Involved
Tuck

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