The most important meal of the day just got Squishier! Kellogg’s Squishmallows Cereal is the perfect breakfast to enjoy with your Squish Squad—each spoonful packed with crunchy marshmallow-flavored loops and colorful marshmallow bits shaped like the ‘Mallow who started it all—Cam the Cat!

This cereal contains 6 vitamins and minerals, 14g of whole grain per serving, and is low fat. Plus, with an excellent source of iron, you'll feel great about serving this adorable cereal to your whole family. Pack in bags for on-the-go snacks, enjoy as an afternoon treat, or even a late-night bowl of sweet deliciousness. Whether you're a Squishmallows fan or just love the taste of marshmallow flavor, grab a bowl and spoon and dig in to a cereal you'll love. Gather your Squishmallows and enjoy this one-of-a-kind cereal with the cutest little marshmallow-flavored pieces.