Partnership:

STYLISTA and TRESemme

Description:
The CW and Tresemme teamed up to promote STYLISTA with the "Watch. Vote. Win." sweepstakes. Viewers over the age of 21 voted for their favorite Stylista contestant on http://www.cwtv.com/contest/enter/tresemme-enter and were automatically entered into the sweepstakes. There are weekly drawings with 2 first prizes of $1000 and 5 second prizes of Tresemme/STYLISTA prize packs. Prize packs included Tresemme products and CW merchandise. One grand prize winner won a trip for two to New York City to meet and go on a shopping spree with a STYLISTA contestant. The promotion ran from October 22, 2008 through December 11, 2008. The promotion was advertised on the CW.
Partnership Opportunity:
STYLISTA/Television
Company:
The CW
Partner/Category:
TRESemme /Health & Beauty
Timing:
4th Quarter 2008
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-11-04
Companies Involved
The CW
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.