Partnership:

Subway and Feeding America

Description:

Subway partnered with Feeding America on a promotion that provided meals to people who needed them most.

The partnership consisted of Subway collaborating with Feeding America to donate free meals to people in need through Feeding America's nonprofit network. The promotion took place during April 2020. During that month, Subway and Feeding America provided up to 15 million meals to those in need across the country.

Through April 30, 2020, every Subway Footlong that was purchased for takeout, catering and delivery correlated to Subway donating one meal through Feeding America.


Partnership Opportunity:
Subway/Dining
Company:
Feeding America
Partner/Category:
Feeding America /
Timing:
April 2nd Quarter 2020
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
In-Store / Retail
Premiums / Giveaways
Media Elements:
Mobile
Online
Product Giveaways
Created On:
2021-02-22
Last Modified on:
2022-10-03
Companies Involved
Feeding America
Feeding America
Tuck

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