Partnership:

SUPER BOWL XL and Campbell's Soup

Description:
NFL Properties and the Campbell Soup Company partnered to promote the Super Bowl XL. Located on the bottom of specially marked packages of Campbell's Chunky Soup is a code that can be entered online at chunky.com. One grand prize winner won a trip to Detroit, Michigan to watch a SUPER BOWL XL game. Ten second prize winners won a Canon EOS Digital Rebel Camera. Twenty second prize winners won two round-trip tickets to any city in the via Southwest Airlines. Other prizes included gift certificates, collector's DVD sets and EA Madden NFL game. The sweepstakes began October 5, 2005 and ended January 5, 2005.
Partnership Opportunity:
SUPER BOWL XL/Television
Company:
NFL
Partner/Category:
Campbell's Soup /CPG
Timing:
October 4th Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-11-21
Companies Involved
NFL
Tuck

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