Partnership:

SUPERMAN RETURNS and Alienware

Description:
DC Comics, Warner Bros., and Alienware partnered to promote the theatrical release of SUPERMAN RETURNS. Alienware created 350 individually-numbered SUPERMAN RETURNS-themed notebook systems. Included in the notebook package was a certificate of authenticity and exclusive desktop skin of the last son of Krypton. In addition, a dedicated website enabled visitors to download wallpapers at Alienware.com.
Partnership Opportunity:
SUPERMAN RETURNS/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Alienware /
Timing:
June 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-06-09
Companies Involved
Tuck

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