Partnership:

SUPERMAN RETURNS and California Milk Processor Board

Description:
Warner Bros. Pictures and The Got Milk? campaign partnered to promote the theatircal release of SUPERMAN RETURNS. Consumers logged on to whymilk.com and play the SUPERMAN RETURNS Trivia Challenge to test their Superman knowledge. Consumers can also view the new Got Milk? Ad featuring Superman, read a Superman Bio, and view other SUPERMAN RETURNS previews. Film released on June 28, 2006.
Partnership Opportunity:
SUPERMAN RETURNS/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
California Milk Processor Board /CPG
Timing:
June 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-06-01
Companies Involved
Tuck

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