Partnership:

SUPERMAN RETURNS and Procter & Gamble

Description:
Warner Bros. Pictures and Duracell partnered to promote the theatrical release of SUPERMAN RETURNS. Included on specially marked packages of Duracell batteries was an offer to receive a free SUPERMAN RETURNS-themed Powerlight.
Partnership Opportunity:
SUPERMAN RETURNS/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Procter & Gamble /Health & Beauty
Timing:
June 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-11-15
Companies Involved
Tuck

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