Partnership:

Taco Bell and T-Mobile

Description:

Taco Bell partnered with T-Mobile to open co-branded T-MoBell pop-up stores. 

T-Mobile and Taco Bell collaborated to open T-MoBell stores in three cities. On July 23, the pop-up stores opened for a 3 day event offering customers free food, a limited edition T-MoBell Freeze as well as mobile accessories.

The three cities to host a T-MoBell pop-up were New York City, Los Angeles and Chicago. 

In addition to the pop-up stores, T-Mobile and Taco Bell partnered to offer any adult nationwide the chance to win a year of free tacos in the form of a $500 Taco Bell gift card as well as smartphone accessories.

Partnership Opportunity:
Taco Bell/Dining
Company:
Taco Bell
Partner/Category:
T-Mobile /Communications
Timing:
July 3rd Quarter 2019
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Premiums / Giveaways
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Signage
Social Media
Other
Created On:
2020-11-30
Last Modified on:
2019-08-14
Companies Involved
Taco Bell
Tuck

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