Partnership:

Taco Bell and TerraCycle

Description:

Taco Bell teamed with TerraCycle in a campaign to encourage the recycling of Taco Bell's sauce packets. 

TerraCycle, a company known for recycling hard-to-recycle items, partnered with Taco Bell to create a program where customers collect their sauce packets and then eventually ship them to TerraCycle. Customers can join the program by creating an account for the Sauce Packet Recycling Pilot Program. From there customers can start collecting their sauce packets and once they fill a box they can ship the box for free with a label provided by TerraCycle. 


Partnership Opportunity:
Taco Bell/CPG
Partner/Category:
TerraCycle /
Timing:
3rd Quarter 2021
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Micro site
Online
Print Advertising
Social Media
Created On:
2021-09-15
Last Modified on:
2021-09-16
Companies Involved
Tuck

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