Partnership:

Tennis Channel and National Park Foundation

Description:
The National Parks Foundation and Tennis Channel partnered during the Roland Garros. They used the Statue of Liberty, a gift from France, to create a meaningful connection. On air, they discussed the statue's significance to US-French relations, and they did a collaborative post on each other's platforms. They also used the opportunity to raise awareness about how their audience could contribute to the National Parks Foundation.
Partnership Category:
Television
Company:
Tennis Channel
Partner/Category:
National Park Foundation /Non-Profit Organizations
Timing:
June 2nd Quarter 2024
Target:
Male
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Mobile
Online
Other

Website and Social Media

Created On:
2024-06-13
Last Modified on:
2024-06-25
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