Partnership:

THE BATMAN and Caffè Nero

Description:

In honor of Warner Bros. Pictures' theatrical release of THE BATMAN, Caffè Nero sold their new limited-edition Mystery Hot Chocolate – with a dash of mystery. When customers ordered a Mystery Hot Chocolate in-store, they could enter their guess of what they think the mystery flavor is and fill out a form with their name, email, and telephone number on the special webpage for a chance to win a trip to Warner Bros. World in Abu Dhabi. The trip for two included return flights from London, a four-night stay at the Warner Bros. Hotel (with breakfast), airport transfers, a day ticket to Warner Bros. World Abu Dhabi, £300 spending money, and travel insurance.

Customers could also answer riddles on the Caffe Nero app for instant prizes. But you had to be quick- you only had 15 seconds to answer!

These contests were only for fans in the United Kingdom.

You could view a full list of contest terms and conditions, at https://caffenero.com/thebatman/.  

Partnership Opportunity:
THE BATMAN/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Caffè Nero /Beverages
Timing:
1st Quarter 2022
Target:
Male
Female
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults
Promotional Elements:
Contest / Sweepstakes
In-Store / Retail
Media Elements:
Micro site
Online
Social Media

Website and Social Media

Created On:
2022-02-25
Last Modified on:
2022-03-02
Companies Involved
Tuck

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