Description:
DreamWorks Animation partnered with Lowe`s for the theatrical release of THE CROODS. Lowe`s Build and Grow Clinic hosted events at participating Lowe`s retail locations where children could build CROODS-inspired kits. Kits included THE CROODS: Piranhakeet Chomper and THE CROODS: Planter. The Clinic sessions occurred on March 23, 2013 and April 13, 2013. THE CROODS released in theaters March 22, 2013.
Partnership Opportunity:
THE CROODS/Theatrical
Company:
Partner/Category:
Lowe's /Retail
Timing:
March 1st Quarter 2013
Target:
Male
Preschool
Family
Preschool
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-10
Companies Involved
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