Partnership:

THE DARK KNIGHT and Domino's Pizza

Description:
Warner Bros. Pictures and Domino's teamed up to promote the theatrical release of THE DARK KNIGHT. Domino's offered a branded Gotham City Pizza, which featured extra pepperoni. The Gotham City Pizza will be delivered in a Batman themed box. Consumers will also be prompted to visit the "Dark Night Vault" on the Domino's website. The Vault features footage from the film, cast interviews, and an instant win game. In the instant win game participants have the opportunity to win a DARK NIGHT themed X Box 360. Domino's is also offering a "Gotham National Bank" armored car filled with $10,000. Contestants can enter on the Domino's website.
Partnership Opportunity:
THE DARK KNIGHT/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Domino's Pizza /Dining
Timing:
July 3rd Quarter 2008
Target:
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-07-02
Companies Involved
Tuck

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