Partnership:

THE PRICE IS RIGHT and U.S. Lottery

Description:
CBS and the U.S. Lottery teamed up to promote THE PRICE IS RIGHT with a lottery scratcher. Contestants had the chance to win up to $30,000.
Partnership Opportunity:
THE PRICE IS RIGHT/Television
Partner/Category:
U.S. Lottery /CPG
Timing:
June 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-05-20
Companies Involved
Tuck

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