Partnership:

The San Francisco Dungeon and Booking.com

Description:
Merlin Entertainment's The San Francisco Dungeon partnered with Booking.com to provide the ultimate Halloween experience. Brave "souls" looking for the ultimate adventure were able to go to Booking.com, the global leader in connecting travelers with the widest choice of places to stay, to book a spooky sleepover at The San Francisco Dungeon. A private stay at the popular underground attraction became bookable starting Oct. 24 at 9 a.m. PST/ 12 p.m. EST for the evening of Monday, Oct. 29; Tuesday, Oct. 30 or Wednesday, Oct. 31 2018 ,for fearless thrill-seekers daring enough to slumber amidst the eerie darkness and haunting walls of the dungeon.

This opportunity was available on Booking.com on a first-come, first-serve basis. Accommodations included an overnight stay in the bone-chilling "Ghosts of Alcatraz" suite for $66.60 per night, per room, for up to two individuals. Additional amenities included dungeon-issued PJs, midnight snacks and spooky welcome cocktail, a ghost story before being tucked-in for a not-so-comfortable night's sleep, a "witching-hour séance" to conjure up the dead, VIP entry for each guest to the final San Francisco Dungeon show of the evening during the stay and breakfast in bed along with a swag bag of Dungeon goodies.

Partnership Opportunity:
The San Francisco Dungeon/Attractions
Company:
Merlin Entertainments
Partner/Category:
Booking.com /Online
Timing:
October 4th Quarter 2018
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Other
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-11-07
Companies Involved
Tuck

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