Partnership:

20th Century Fox Filmed Entertainment and eHarmony

Description:

20th Century Fox Filmed Entertainment partnered with eHarmony for the theatrical release of THE SECRET LIFE OF WALTER MITTY. eHarmony was featured in the film and launched a new online dating service, eH+, in accordance with the release date of the film. eH+ launched before Christmas day, 2013 and THE SECRET LIFE OF WALTER MITTY released in theaters December 25, 2013. http://www.businesswire.com/news/pecom/20131202006063/en

Partnership Opportunity:
/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
eHarmony /Online
Timing:
December 4th Quarter 2013
Target:
Male
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-09-05
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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