Partnership:

THE SIMPSONS MOVIE and 7-Eleven

Description:

7-Eleven and 20th Century Fox partnered to promote the theatrical release of THE SIMPSONS MOVIE by transforming twelve 7-Eleven stores in the U.S. and Canada into the fictional Kwik-E-Marts from the film. The selected store locations have exclusive items found in the fictional store, including Buzz Cola, KrustyO's cereal and Squishees, the slushy drink knockoff of Slurpees. The partnership also includes a "Get Animated" contest with the winner having his/her likeness animated for an upcoming TV episode of the show.

Partnership Opportunity:
THE SIMPSONS MOVIE/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
7-Eleven /Retail
Timing:
July 3rd Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2023-08-18
Companies Involved
20th Century Fox Filmed Entertainment
Bobbi M
Bobbi M Managing Director, SVP Convergence
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.