Partnership:

THE SPIDERWICK CHRONICLES and Facebook

Description:
Paramount Pictures and Facebook teamed up to promote the theatrical release of THE SPIDERWICK CHRONICLES through an interactive Facebook fan page. The fan page featured art from the film, video interviews with the cast and clips from the film. The fan page also allowed viewers to sample music from the film and and offered an option to purchase it online. Facebook members were also able to add the fan page and become official "fans" of the film. This promotion began February 2008 and will continue.
Partnership Opportunity:
THE SPIDERWICK CHRONICLES/Theatrical
Company:
Paramount Pictures
Partner/Category:
Facebook /Online
Timing:
February 1st Quarter 2008
Target:
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-06-12
Companies Involved
Tuck

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