Allegiant Airlines has partnered with Paramount Pictures to promote the theatrical release of THE SPONGEBOB MOVIE: SEARCH FOR SQUAREPANTS. Allegiant wrapped their Airbus A320 N207NV livery in November 2025 with the film's characters, featuring SpongeBob SquarePants dressed as a pirate on the tail, complete with anchor and nautical motifs. The livery debuted in November 2025 leading up to the film's December 18th release.

The partnership also included a co-branded 48-hour Cyber Monday & Travel Tuesday sale, with 40% all Allegiant routes.