Partnership:

The Suicide Squad and Splat

Description:

Warner Bros. Pictures partnered with haircare brand Splat to celebrate the release of THE SUICIDE SQUAD in theaters and on HBO Max.

Splat and Warner Bros. collaborated for an official hair color partnership promoting the film. The partnership consisted of Splat launching a co-branded collection of limited-edition color kits inspired by the eccentric characters who make up THE SUICIDE SQUAD.

There were 6 limited-edition color kids in total, each inspired by a different character. These kits were Luscious Raspberries featuring Harley Quinn, Lightening Bleach featuring Blackguard, Purple Desire featuring Mongal, Pink Fetish featuring Ratcatcher 2, Blue Envy featuring Bloodsport, and Sinful Silver featuring Polka-Dot Man. 

They were available for purchase at SplatHairColor.com.

Partnership Opportunity:
The Suicide Squad/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Splat /Health & Beauty
Timing:
August 3rd Quarter 2021
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Social Media
Created On:
2021-06-14
Last Modified on:
2021-06-21
Companies Involved
Tuck

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