Partnership:

THE TALE OF DESPEREAUX and Wendy's

Description:
Universal Pictures and Wendy's teamed up to promote THE TALE OF DESPEREAUX with Kids' Meal Toys. Customers who purchased a Wendy's Kids' Meal received one of six THE TALE OF DESPEREAUX themed toys. The timing of the promotion tied in with the theatrical release date of THE TALE OF DESPEREAUX.
Partnership Opportunity:
THE TALE OF DESPEREAUX/Theatrical
Company:
Universal Pictures
Partner/Category:
Wendy's /Dining
Timing:
December 4th Quarter 2008
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-11-14
Companies Involved
Tuck

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