Partnership:

THE TWILIGHT SAGA: NEW MOON and Nordstrom

Description:
Summit Entertainment partnered up with Nordstrom and their Brass Plumb clothing line to promote THE TWILIGHT SAGA: NEW MOON in theaters November 20, 2009. Nordstrom created an interactive website for the consumers to look through the fashion line, view videos, take a quiz; download IM Icons and Wallpapers, view upcoming events. Consumers could receive a gift from Nordstrom that started October 15, 2009. After a purchase of $50 or more, consumers received one ticket to an advanced screening of THE TWILIGHT SAGE: NEW MOON. Advanced screening was on November 19, 2009 at 9:30pm.
Partnership Opportunity:
THE TWILIGHT SAGA: NEW MOON/Theatrical
Company:
Summit Entertainment
Partner/Category:
Nordstrom /Retail
Timing:
November 4th Quarter 2009
Target:
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2009-11-20
Companies Involved
Summit Entertainment
Tuck

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