Partnership:

Travis Scott and McDonald's

Description:

McDonald's has partnered with musician Travis Scott to create the new "Catcus Jack Meal" inspired by the rapper's favorite McDonald's order.

The partnership includes a comerical featuring Travis Scott explaining his signature meal at McDonalds, a quarter pounder meal with bacon, with a side of BBQ sauce and a Sprite. There is also a limited edition clothing line inspired by the partnership.

McDonalds is encouraging Travis Scott's aka "Cactus Jack" fans to let McDonalds employees know that, "Catcus Jack sent me" when ordering and sharing their meal to social media.

The Catcus Jack meal is $6 and is avaible nationwide.

Partnership Opportunity:
Travis Scott/Promotional Marketing
Company:
McDonald’s Corp.
Partner/Category:
McDonald's /Dining
Timing:
September 3rd Quarter Current
Target:
Male
Female
Teens
Adults 18-24
Promotional Elements:
Media Elements:
Celebrity Appearance / Endorsement
Created On:
2020-11-30
Last Modified on:
2020-09-14
Companies Involved
McDonald’s Corp.
Tuck

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