Partnership:

Trolls and HSN

Description:

DreamWorks Animation and HSN teamed up to celebrate the November release of TROLLS with a dynamic collection of apparel, accessories, and beauty products inspired by the film. As part of the dynamic entertainment integration strategy, HSN brought the music-filled, animated comedy to life through a collection that featured vibrant colors, unique textures and themed pieces. 

HSN collaborated with its designers to create a collection of products that bring the film to life. The collection spans across the jewelry, beauty, apparel, accessories, electronics and culinary categories, featuring both curated and developed merchandise from HSN's top designers and brands.

 

Partnership Opportunity:
Trolls/Theatrical
Company:
Universal Pictures
Partner/Category:
HSN /Retail
Timing:
4th Quarter 2016
Target:
Female
Family
Promotional Elements:
Branded Content
Media Elements:
Online
Created On:
2020-11-30
Last Modified on:
2017-03-21
Companies Involved
Tuck

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