Skechers teamed up with McDonald`s to promote the children`s shoe line TWINKLE TOES. In a three-week promotion beginning August 23rd, 2011, McDonald's launched a toy version of the light-up TWINKLE TOES shoe to its Happy Meals. Each toy shoe comes in two different color combinations and is decorated with an image of the animated character TWINKLE TOES from the Skechers kids footwear line for girls. The shoe features a button on the sole which lights up the sneaker, just like the real TWINKLE TOES shoe.

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