Partnership:

TWISTERS and American Red Cross

Description:
Spotted: Red Cross volunteers featured in TWISTERS, the new film from Universal Pictures! This collaboration will support Disaster Relief efforts and Red Cross blood donors will be able to receive exclusive, themed giveaways in July. Fans could donate to American Red Cross on the Twisters microsite, www.redcross.org/twisters. As a thank-you for donating, fans received a Fandango Movie Ticket by email and an exclusive TWISTERS & American Red Cross umbrella, plus were automatically entered for a chance to win a 2025 Ram 1500 Big Horn.
Partnership Opportunity:
TWISTERS/Theatrical
Company:
Universal Pictures
Partner/Category:
American Red Cross /Non-Profit Organizations
Timing:
2nd Quarter 2024
Target:
Male
Female
Family
Adults
Teens
Promotional Elements:
Premiums / Giveaways
Media Elements:
Celebrity Appearance / Endorsement
Micro site
Online
Social Media
Created On:
2024-05-31
Last Modified on:
2024-07-02
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