Partnership:

UNIVERSAL STUDIOS HOLLYWOOD & ORLANDO RESORT and Wet Ones

Description:
Universal parks & Resorts and Wet Ones partnered again to promote UNIVERSAL STUDIOS HOLLYWOOD and UNIVERSAL ORLANDO RESORT with a sweepstakes. The “Wet Ones Ultimate Summer Vacation” sweepstakes offered consumers the chance to win a three-night trip for the winner and three guests to UNIVERSAL STUDIOS HOLLYWOOD or UNIVERSAL ORLANDO RESORT. The partnership also included specially marked products that promoted rides and experiences at the parks. Fans could participate by submitting an online entry form from February 1 – April 30, 2018.
Partnership Opportunity:
UNIVERSAL STUDIOS HOLLYWOOD & ORLANDO RESORT/Attractions
Company:
Universal Parks & Resorts
Partner/Category:
Wet Ones /Health & Beauty
Timing:
1st Quarter 2018
Target:
Male
Female
Family
Promotional Elements:
Branded Content
On Pack
Contest / Sweepstakes
Media Elements:
Email
Micro site
Online
Created On:
2020-11-30
Last Modified on:
2018-10-08
Companies Involved
Universal Parks & Resorts
Tuck

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