Universal and ICEE partnered for a sweepstakes to celebrate the theatrical release of NOPE.

To be entered for a chance to win, must have tagged 2 friends on their social media and be sure to follow them! Share to your story for an extra entry. See NOPE only in theaters July 22, 2022. Must enter by 7/14/22, be 18 years or older and live in the United States to qualify. Prizes included a poster, a home ICEE Machine and more.

ICEE also made an appearance in the film with some product placement.